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OUR PHILOSOPHY

Helping you stay high on life.

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We believe good health is vital to enjoy all life has to offer. That's why we take great care in creating supplements to help you live the best life you can.

How it all started

Pioneers in vitamins and minerals for 25 years.

 

In 1994, trailblazing nutritionists Celia and Brian Wright started creating and selling therapeutic supplements from their home in the Sussex countryside. They used only the best ingredients and formulas were developed based on the latest scientific research.

Sadly Celia died in 2009 but her legacy and dedication to wellness remains at the heart of the business.

OUR VALUES

Every company will tell you about their "values" and it’s often lip-service, words on a noticeboard that are frequently neglected. We have spent a great deal of time together thinking about our values and that means everyone in the company lives by them.

Purposeful

Driven and decisive

Toughtful

When dealing with everyone we are in contact with

Integrity

​Say and do what we mean

Engaged

Living and breathing what we do and what we stand for

Fun

Enjoy the what, the why and the who we work with

Why are our supplements so good?

We look all over the world for our ingredients. And we don’t settle for anything other than the best. Here are some facts about the products we’ve created for you:

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  • Therapeutic levels of active ingredients to optimize health (often above NRVs – nutritional reference value, which replaced recommended daily allowance)

  • Developed by nutritionists based on the latest research

  • Ethically sourced with full traceability of ingredients

  • Free from artificial colours, preservatives and sweeteners (using stevia where possible)

  • Predominently vegetarian (over 85% of the range) and vegan (over 75%)

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